Clarity
Who you are, what you want, and why your current answers feel vague.
Certified High Performance Coaching for the Bay Area
You've already proven you can work hard. Coaching is for what hard work alone stopped fixing: the focus that keeps fracturing no matter how early you start, the energy that doesn't bounce back the way it used to, and the move you know you should make that stays unmade.
No pitch, no obligation. All sessions online. Based in the Bay Area, working with clients anywhere.
What high performance coaching is
High performance means sustained results without burning your health or your relationships to get them. That's the standard the certification is built on, and it's measurable.
Certified High Performance Coaching works five areas in a fixed curriculum:
Energy
The physical and mental fuel your goals run on.
Courage
Saying the thing, making the ask, taking the swing you've been postponing.
Productivity
Output on the work that matters, not activity on everything.
Influence
Getting the people around you to move with you instead of around you.
Every session ends with commitments. Every following session starts by checking them. That structure is the difference between coaching and expensive conversation.
Who this is for
High performance coaching works best for people who were already excellent at something before they came in, and who know the gap they're in now isn't an effort problem.
Engineers, founders, executives, consultants, experts building their own thing. You've put in the reps. You know what discipline looks like. What's missing is clarity on what you're building toward and a structure that keeps you honest week to week.
If you're also building a creator or content business alongside your professional work, there's a dedicated path for that. The first call is the same either way.
How it works
STEP 1
Free 30-minute call
A working conversation about where you are and what's stuck. If coaching isn't the right tool, Shawn will say so on the call.
STEP 2
Structured 1:1 sessions, online
The certified curriculum, paced weekly, with commitments tracked between sessions.
STEP 3
Measured progress
You set the goals in week one. Everything after gets checked against them.
About Shawn
I'm a Certified High Performance Coach based in the San Francisco Bay Area. Before coaching, I spent years as a software engineer: automation engineering at Apple, enterprise development at Walmart. I know what it's like to be excellent at a demanding job and still feel like the bigger thing you're meant to build keeps not happening.
That's the client I serve best: proven professionals who want their competence to finally point somewhere.
Questions people ask
What does a high performance coach do?
A high performance coach works a structured curriculum across clarity, energy, courage, productivity, and influence, with measurable commitments each session. It's distinct from therapy (past-focused) and consulting (done-for-you answers).
Do you meet in person?
No. All sessions run online. I'm based in the Bay Area and work with clients everywhere.
What does it cost?
Pricing is quoted after the call, once it's clear there's a fit. The first call costs nothing and carries no obligation.
How is this different from a life coach?
Certified High Performance Coaching is a specific, research-backed curriculum with a fixed structure, not open-ended talk sessions. If you want accountability against defined outcomes, this is that.
When self-rated over thousands of sessions, The Certified High Performance Process averages at 9.7/10 for satisfaction.
Find out in 30 minutes.
One call. No pitch, no obligation. You'll leave with a clearer read on what's in your way, whether or not we work together.